According to a study conducted by

Mahbubams@gmail

By performing solid on- and off-page optimization, you can increase your search engine rankings for keywords that are important to your business. Such activities help generate sales leads because they lead potential customers to your offer. 2. Key – company website There is no doubt that a company website plays a large role in generating leads.  Holger Schulze, 83% of B2B marketers rated the company's website as an effective tool for generating leads, and 23% of them gave an even higher rating and described this form of establishing relationships with customers as "very effective".How does a company website support lead generation? First, it should be high in the search results.


It must attract the attention of users who come across it (using the language Job Function Email Database of benefits and responding to needs). Effective CTAs and subscription forms should be used that encourage users to leave personal data. In inbound marketing, the company website is a center for meetings with customers and becomes a kind of "distribution center". Links to blog and social media. 3. Key – company blog Running a company blog is one of the best ways to publish valuable content that meets the needs of your audience. This makes it possible to attract strangers and establish new relationships with potential customers.






The most common way to generate leads is to provide a form on the website to provide personal data in exchange for access to premium content. For example: if the scope of your company's activity is to provide interior decoration services, you can post on your blog with a premium offer in the form of an e-book "10 rules for designing modern interiors". When reading other free content, the user will be more willing to leave their data for the proverbial "carrot" in the form of a file to download. Blogging also influences search results. Each new blog post you write creates a new page for search engines to index.