An obvious phenomenon is that many companies

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How can B-side product managers grow rapidly? The product and business architecture is mainly to layer and sort out the entire business workflow, and then abstract the requirements one by one, and map the business requirements to the products in a reasonable way, and finally enable the business data to flow, execute, record, and use in the product. View details> It is not difficult to explain why Internet celebrity restaurants also spend more time on decoration, dish presentation and check-in wall design, rather than on the taste of the dishes. In a nutshell, the


so-called "appearance economy" and the phenomenon Malaysia Phone Number Data of various Internet celebrity hits do not reflect the material needs at the bottom of Maslow's pyramid, but the spiritual needs at the top of the pyramid. Behind it, there is a strong social attribute of "seeking attention", which reflects the "loneliness" of young people born in and  Marketing is about creating value that users can perceive.  spend a lot of money on product research and development, but consumers do not pay. In the final analysis, it is because





consumers do not perceive the value of the product, or the perceived costs are greater than the perceived benefits. . For example, there is a restaurant that grows its own vegetables. Although customers like to eat them, the research and development of this dish is time-consuming and labor-intensive. The cost is yuan per catty. When customers order one portion, it only costs a few hundred grams. We were always dissatisfied with the quantity, and the customers didn’t know the effort behind this chopstick dish. As a result, we had to settle the accounts and lose the money, so we had to withdraw this dish.