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The meta title , or SEO title as this plugin calls it, is an important SEO factor. I recommend using it to insert the target keywords of your content. You can easily edit SEO title with Yoast. In this Yoast SEO guide we will address these points in detail, namely the generation of TITLE with YOAST.Meta DescriptionMeta descriptions are not an SEO factor, however they are important to increase the CTR of your result in the SERP. Use it to attract the potential visitor. This element is also easily set up with the WordPress plugin. In this Yoast SEO guide we will discover how to use YOAST to generate advanced meda descriptions .What are DescriptionsLet's get to the heart of this article and see how to use YAOST to generate Description. The meta description is an attribute within your web page meta tags intended to describe the content of the page .
In short, it is a piece of code that contains the textual description Special Data of what the page itself contains, like a summary.This element is very important as this text fragment can appear in search engine results under the title as in the example belowYoast guide what is a meta descriptionSometimes search engines, if the text is considered irrelevant or completely missing, proceed to automatically generate the description by extracting a fragment of text from the text of the page.To view the meta description of any web page, right-click on the page and select “view source” or “view page source”.You will find a piece of code like this<meta name="description" content="Agenzia Digital Marketing Specializzata Realizzazione Siti Web Professionali, Sviluppo App e Applicazione Aziendali. Azienda Google Partner Certificata."/>One of the main aspects to take into account in the SEO optimization of descriptions isthey must be unique and not duplicatedthey must be optimized and contain the target keywordthey must be attractive to invite users to click on the search resultthey must be explanatoryTo learn more about the topic, we invite you to read the article Why use meta descriptions for SEOWhat are TitlesThe title tag is a piece of HTML code that specifies the title of a particular web page. It indicates the title that will appear at the top left of the browser when you visit a web page.In source code, the title tag is embedded in the header of a web page (i.e. between the <head> and </head> tags)Viewing the HTML code of the page it appears like thisSome tips for generating effective TITLES from an SEO perspectiveMake sure each page on your site has a different title . This must be done in order to indicate unique and independent keywords associated with each of the pages.Try to be specific .
If you are writing a title for your home page, never simply use “Home” or “Welcome Page”. Remember that the title must attract visitors from the search results pages, so the title should inform the visitor, as well as the search engine, about the specific content of each page.Pay attention to the length . Google shortens the title on the results page after about 60 characters. Try to get a full main gist of the page in about 60 characters. Make sure you don't leave words or sentences cut in half.Try to include at least one keyword in the title of each page . As mentioned before, search engine crawlers pay particular attention to the title, so you need to take advantage of this search engine marketing opportunity. The title tag is the first thing spiders notice to locate the contents of a document , and therefore they can be valuable SEO tools for your site.
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發表於 2024-3-9 13:50:17