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Hard data is unfortunately hard to come by now. We can only make a theory because we don’t even know when the update will be available in the live version. Also, we don’t know if it will happen simultaneously in Europe and America. But what if we are talking about websites of lawyers, financial advisors or medical websites?
Here, as could be easily predicted, Google covered itself with its YMYL policy – Your money, Your life. This is the assumption of the search australia mobile phone number engine about being especially careful in indexing, positioning, etc. of content related to health, law, and finances.In other words, Google will not display this content in the AI-generated version. These types of portals can (for now) sleep well.

“When searching for a product, you’ll get a snapshot of noteworthy factors to consider and products that fit the bill. You’ll also get product descriptions that include relevant, up-to-date reviews, ratings, prices and product images. That’s because this new generative AI shopping experience is built on Google’s Shopping Graph, which has more than 35 billion product listings — making it the world’s most comprehensive dataset of constantly-changing products, sellers, brands, reviews and inventory out there. In fact, every hour, more than 1.8 billion listings are refreshed in our Shopping Graph to give people fresh, reliable results.”
Black Friday is a good opportunity to change up your website and draw in more traffic, especially when you highlight the time-limited deals you are offering. You can add banners and headlines to your homepage, and link to specific offers, or even create an additional landing page where you bring all of your deals together and draw attention to them.
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