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You then have a few options to deal with the problem. Keyword cannibalism Delete and forward Also consider inbound links and organic traffic in your review. Once you have identified these, you can simply delete the old content or set up 301 redirects to the best indexed website. Remember to also check internal links that point to the removed content. Canonize Googlebot considers a page to be canonical if it is the most comprehensive and useful compared to seemingly identical websites on the same domain .
In addition to automated canonicalization, Google also offers the option to choose the canonical (primary) URL yourself . This shows that this page should be shown in the search results. This process makes it possible to avoid having to delete websites . This means that the user can still be offered the full range of web content without Phone Number them influencing each other in the ranking. NoIndex attribute The rel=“ noindex ” tag offers similar possibilities to canonicalization. Include this tag on all websites other than the one you selected as your primary site. This means that they disappear from the search index , but remain on the website. However, you should prefer canonicalization to noindex because it will preserve ranking signals and redirect to the primary page, whereas this method does not. Tips and Tricks: Keyword Cannibalism Tools In addition to the manual overview, there are various tools that allow you to identify your cannibalism problem. Some of these are: SEMrush “Cannibalization” : Keyword analysis and position tracking to detect duplication and URL fluctuations Google Search Console : Pages tab in the performance report shows all URLsfound for a search query .
Sistrix “Keyword Cannibalism” filter : Shows all keywords for which at least two websites rank. Yoast SEO Plugin for WordPress : Shows when focus keywords are already taken. New call to action Importance for online marketing It's annoying for every business owner when SERP rankings decline for no apparent reason . That's why it's important to be aware of the causes and consequences of keyword cannibalism in order to identify it or, better yet, rule it out. You now have the knowledge you need to efficiently combat over-optimization and create consistently good rankings without self-inflicted losses.
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